If we want to actively gain a foothold in the market on Amazon, it is not enough to just understand the marketing knowledge, and it is not enough to just obtain the qualifications to enter Amazon. The most basic thing is that we must have our own products and sell our own products. Only in this way can we effectively obtain the value we hope for on the Amazon e-commerce platform. Well, since we want to sell our own products, there is definitely an important step that is indispensable, which is to edit the corresponding product SKU code for our products.
What exactly does the SKU code mean?
In fact, when we see the letters SKU, we should have thought that this word is obviously an abbreviation. Its full name is Stock Keeping Unit. After finding the full name of this proprietary term, we can understand SKU more intuitively. It is actually a unit of measurement for inventory in and out. This unit has a certain degree of uncertainty. It can be "piece", "item" or "box". In short, the specific unit situation needs to be formulated according to the quantitative characteristics of the product.
After the Amazon SKU is edited, the corresponding ASIN will generally appear. However, there is a certain connection between the SKU and the ASIN, but there is no absolute uniqueness in the correspondence. That is, one ASIN can correspond to a SKU code or to multiple SKU codes, but if it is the other way around, this correspondence does not exist. The existence of these SKU codes has a far-reaching impact on the operation of merchants' stores. As the number of products in the store increases, management will certainly be more troublesome. However, if we have this SKU code, it will be much more convenient for us to manage it. We can use these SKUs to find the corresponding products and collect important information such as sales quantity. At the same time, it also has an important impact on our timely replenishment of product sales inventory. However, it is worth noting that after the SKU code is edited and uploaded, if certain errors occur, it will be very inconvenient to modify it. Therefore, when editing the SKU code, you must pay attention and be careful. The best advice is that after editing a certain SKU code, check the SKU carefully when confirming the upload.
The reason why we say that SKU code editing is not easy to modify after an error occurs is that as long as we master the technical points, the SKU code can be corrected and modified to a certain extent. Re-edit a correct SKU corresponding to the product, and then follow-sell the original SKU product with the error. After the correct number of products is up, we can directly delete the product SKU with the error from the product list, because important information affecting the product category ranking, such as sales volume and preview volume, still exists, and the correct product SKU can still maintain good sales performance in the Amazon mall.
How should the SKU of products on Amazon be written?
In fact, Amazon does not have too many requirements in this regard, but the only thing that is certain is that if you want to ensure that your products can be sold normally in the mall, then each product must have a unique corresponding SKU. And if you are a novice and don’t know much about SKU, don’t worry about it. Because SKU is necessary, Amazon will automatically assign SKU to the products you upload. Of course, although this form seems to be a lot, it is not conducive to the long-term operation and management of the store. If the number of products is too large in the later stage, and you have not effectively remembered the product SKUs assigned by Amazon, it will be very troublesome to manage the products in the store. Therefore, for many Amazon merchants who have established a certain foundation, they all compile the SKU of their products based on their own business practices or product numbering habits.
Well, that’s all I have to say about Amazon product SKUs. Here I would like to remind you a few more points. Although SKUs may look insignificant, they play a very important role in the operation of your store and in the ranking of product categories. Therefore, as a store owner, when editing the SKU of a product, you must be rigorous and serious. Edit the SKU once and for all. Don’t change the product SKU later because of some small mistakes. Although it is not impossible to operate, it is really too troublesome to operate, and it is very likely to make your previous efforts go to waste. It can be seen from this that it is good to maintain a serious attitude, whether in product SKU editing or in other aspects.
The above is the relevant information about Amazon SKU. If you want to get more knowledge about Amazon, please continue to pay attention!
