A reader asked me, how about opening a store on Amazon Global? Today I will tell you about the advantages and disadvantages of opening a global store on Amazon. Friends who are interested, come and take a look!
Advantages of Amazon Global Selling:
1. High account security, store closure rate <9%>
2. There are corresponding investment managers to support
Guide and supervise the operation of seller accounts, help sellers solve operational problems, provide early warnings if there are minor problems with the account, apply for offline flash sales, and sellers who need to upgrade can also complete it through the investment manager
3. Official training support
Training content: Backend operation training (single listing, batch listing, follow-up selling, order processing, customer service processing, backend settings, report interpretation) how to increase sales, FBA details, latest policies, event interpretation
Disadvantages of Amazon Global Selling:
1. Very difficult to apply
The global store opening plan aims to screen high-quality sellers to enter the Amazon platform, so the qualification review of sellers is relatively strict, and not everyone can enter the platform if they want to.
Note: The approval rate for sellers’ own global store applications is less than 5%. Once a seller’s own application for global store opening is not approved, the company used to apply for global store opening cannot be used for global store opening application again.
2. The cycle is very long
The registration period for a global store account is generally around two months.
3. Very strict supervision
To operate a global store account, you must strictly abide by Amazon's platform rules. Product images, title formats, etc. must be strictly implemented in accordance with the requirements, otherwise you will be warned.
The above is an analysis of what Amazon’s global store is like. If you want to know more about Amazon’s global store, please continue to follow us!