Amazon’s own stores are something that countless sellers love and hate. Recently, a seller on Amazon Germany discovered that his product, which had been online for half a year, was inexplicably copied and sold by self-operated stores on other Amazon sites. What's even more ridiculous is that the ASIN and listing of the copied product are exactly the same as those of the seller's store, which really raised many questions for the seller.
Although Amazon tacitly allows follow-selling, we cannot bear to see our invested energy and money being taken away for nothing. How can we protect our listings and deal with these follow-selling behaviors? I will share with you today~
1. Send a warning letter
This applies to low-end copycat players. A warning letter from the platform is enough to serve as a deterrent. The warning letter must contain:
- Evidence of follow-selling, such as screenshots of follow-selling and listing links
- Own compliant sales documents
- Complain to the authorities about their follow-selling behavior
2. Clear out its inventory
This is suitable for "hard-core" level follow-sellers, which means "Buy it! Buy it all!" We can buy out their inventory without paying, so the follow-seller's product page will also show that the inventory is 0 and the product information cannot be displayed.
3. Use the TestBuy feature
If the warning letter doesn't work for the stubborn and rogue sellers, you can try using Testbuy:
-Register an Amazon buyer account and purchase its products
- After receiving the goods, keep the purchase record, relevant evidence and product unpacking records
- Submit complaints to Amazon about product color differences, inconsistent styles and packaging, etc.
How to avoid being copied by others?
1. Brand registration application
For those who want to gain a long-term presence on Amazon, registering a brand is the foundation for future development.
2. Participate in Amazon's official anti-follow-selling project
Although follow-selling is a tacitly permitted behavior, there are also rules and regulations for follow-selling. Sometimes we have to use official rights to protect ourselves from other people's dirty tricks.
3. Build your own brand website
Establishing an independent brand website can ensure that product rights are not harmed to the greatest extent, and on the other hand, it also improves professionalism.
The above are some of the editor’s methods for dealing with Amazon store products being copied.
