What is aCommerce?
aCommerce, similar to Baozun in China, is an e-commerce TP agency operation company and was once the leader in the industry in Southeast Asia.
-In 2013, aCommerce was established.
-In July 2014, aCommerce received US$10.7 million in Series A funding from Japan’s Docomo.
-In 2015, aCommerce received US$5 million in financing in May and received strategic investment from DKSH in December.
-In July 2016, aCommerce received US$10 million in financing, led by MDI Ventures, with participation from Australian fund Blue Sky and previous investor DKSH.
-In November 2017, aCommerce received a US$65 million Series B financing led by Emerald Media, a subsidiary of KKR.
aCommerce provides end-to-end e-commerce solutions to bring brands into the online retail space, including platform building and development, order fulfillment and accessories, shipping and logistics, customer service call center, content production, transaction marketing and channel management.
aCommerce’s distribution model:
1. Overview: In recent years, aCommerce has been more like an online distributor than a service provider because it holds a large inventory of products. They usually purchase products from brands, store them in their own warehouses, and then sell them through online channels.
2. Benefits: aCommerce skips third-party distributors and directly cooperates with brands to greatly increase profit margins. For brands, not only can they obtain aCommerce's one-stop service and avoid dealing with multiple third parties, but they can also promote their brands in sales channels involved in aCommerce, such as media, websites, and markets. At the same time, brands retain control and can see their own brand's market performance, which is a function that most TP companies do not have.
This is the end of the introduction to aCommerce in this issue. If you want to get more information about aCommerce, please continue to pay attention~
