Amazon Handmade is an e-commerce platform established by Amazon specifically for handicraft sellers. It was officially launched in October 2015. All products on the Handmade platform must be handmade. The categories that can be sold on the platform include accessories, baby products, toys and games, jewelry, home décor, artwork, stationery and party supplies, kitchen supplies, and furniture. Sellers who have already sold products through the US Handmade platform do not need to reapply for a Handmade account in the European market.
How is Amazon Handmade billed?
Although Amazon Handmade currently does not charge listing fees, it does charge a 15% commission on each transaction, calculated based on the sales price plus shipping costs.
Amazon Handmade’s platform rules:
1. Amazon Handmade allows sellers to upload one main picture for each product, and each listing can add 8 auxiliary pictures for free. The main picture only shows the product, it cannot be a drawing or illustration, and it cannot include accessories, props, etc. that are not actually in the order.
2. Sellers cannot add videos to listings, but Amazon itself can add videos for sellers, but only some sellers who are invited can do so.
3. To sell on Amazon Handmade, sellers need to apply and pass the review. At the same time, sellers are also required to sell products that are made only by themselves or by their team members, and the number of team members must be less than 20. Sellers can also set their own production time and even offer customized products, but the maximum production time on Amazon is set at 30 days. 4. After applying and being approved, sellers can add products through Amazon, but sellers must add information for each listing. Products cannot be imported from other websites on Amazon.
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