What is a Canonical URL?
The authoritative link (i.e. canonical URL) is generated by the Amazon system and is used for off-site promotion and traffic diversion. While diverting traffic, you also increase the weight of your link, improve your link's ranking on search engines, and increase search engine traffic entrances.
How to get the Canonical URL?
Step 1: Use Google Chrome to open the Amazon website and find the listing of the target ASIN. You can search or directly enter the ASIN.
Step 2: Press F12. Then press Ctrl+F and search: canonical to get the authoritative link.
What are the advantages of using a Canonical URL?
Using authoritative links for promotion is the safest and most effective. Because in a sense, any link you send outside the site is absorbing weight for this page, so when using the promotion mode on off-site tools, using authoritative links can maximize the efficiency of the links.
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