How to attract traffic amid Amazon’s wave of account bans? (Cross-border social media traffic generation knowledge, must-read!) How to attract traffic amid Amazon’s wave of account bans? (Cross-border social media traffic generation knowledge, must-read!)

How to attract traffic amid Amazon’s wave of account bans? (Cross-border social media traffic generation knowledge, must-read!)

The wave of Amazon account suspensions has lasted for nearly half a year. Many sellers are currently very worried about the safety of their stores. So in such a crisis, how can they make their stores have more traffic? Today, the editor will bring you some practical tips on overseas social media traffic generation, so that you can have a comprehensive understanding of store traffic generation!

First of all, whether in China or abroad, most of our posts need to have a tag, which helps users and fans quickly recognize which field our content belongs to. So, the most direct and simple way for cross-border sellers to attract more customers is to grasp current hot topics and add correct tags to relevant promotional posts. Facebook, Instagram and YouTube can all add tags, among which Instagram's tag function is the most effective. Through the correct tags, we can attract a lot of target traffic. But please remember that some social media tags, such as YouTube, have restrictions on the number of tags you can add, and you cannot add too many. But on Instagram, the opposite is true. The more tags there are, the more likes you can get . Therefore, businesses need to pay attention to the use of tags when using different social media.

Secondly, in this era where content is king, having high-quality content output is the top priority for us to attract traffic. However, perhaps due to different overseas cultures and language barriers, we often need to spend a lot of effort to complete a high-quality content output. But we can start from another aspect - by cooperating with KOLs - to easily output high-quality content and obtain traffic , which is also something everyone can consider. However, it should be noted that some KOLs’ quotations may be inflated, and it may be more appropriate to conduct official cooperation through some foreign Internet celebrity agencies.

The last one is to create a store within the social media site. Facebook and Instagram both provide store functions, similar to our Xiaohongshu. In addition to marketing, we can also use content to arouse consumers' desire to buy, and easily place orders directly on social media sites . This is also a very good move~