The process of listing products on Amazon is very difficult for inexperienced Amazon sellers. Today, I will show you what the process of listing products on Amazon is like and what we should do when implementing the process of listing products.
1. Create a new product
1. Enter the seller backend and click Add a product under Inventory in the upper left corner of the screen;
2. On the Add a product page, click Create a new product listing;
3. Select the detailed category of the product in the list, enter keywords in the search box to search for categories, and click Select to confirm the category.
If you don't see your category, it may be because the sale of that category needs to be reviewed or restricted. You can click "Learn more" to get more information
Note: Search Category
If you are not sure about the category of your product, you can use the category search function and enter the category keyword to search. Select the corresponding category in the search results and click it to enter the add product page.
4. Next, enter important product information to complete the listing editing;
Fields marked with a red asterisk are required. It is very important to provide all required product information, including: standardized product name, high-quality pictures with a pure white background, detailed product description and important attributes. Failure to provide the necessary product data may result in your products receiving quality warnings or being banned from sale.
After confirming that all the information marked with a red star is filled in, the Save and finish button at the bottom of the screen will change from gray to orange. Click Save and finish to create the product. When you create a product for the first time, the pictures will not be uploaded immediately. You have to wait until all the product information is entered and you click the Save and Finish button before uploading the pictures.
5. About 30 minutes after saving, the product information will be displayed on the Amazon front desk and your Manage Inventory page. After adding successfully, the product will appear on the Manage Inventory page.
2. Create multi-attribute products - variations
Multi-attribute products are generally applicable to clothing and jewelry products, which we call variant products. This product is displayed as follows:
Buyers can choose size and color. When buyers choose different colors, the product image will change accordingly. When buyers choose different sizes and colors, the price and inventory will also change accordingly. The process is as follows:
1. Find Variation Theme under the Variations tab, and select a variation theme such as size, color, or a combination of size + color in Variation Theme;
2. After selecting the variation theme, click the Variations tab to enter the size and color page, and add your product size and color in the Size, Color menu. Click the Add variations button to create combinations of variation themes.
3. Then different size and color combinations will appear. Add Color Map, Seller SKU, Product ID, Product ID Type, Condition, Your price, and Quantity after each combination;
4. After filling in all the required information for the product, click the Save and finish button to save the product.
Return to the Manage Inventory page. After the multi-attribute product is successfully created, there is a plus sign on the left side of the product. Click the plus sign to expand and view other sub-products under the product.
3. Selling Products Existing on Amazon
Amazon allows sellers to sell products that have already been created on the Amazon platform. Sellers must confirm that all product information must be exactly the same before they can sell existing products, including UPC, brand, manufacturer, packaging, and various product parameters. They must all be exactly the same, and the seller must have an authorized distribution license from the brand owner.
1. Enter the title or UPC, EAN, ASIN of the product you want to sell in the search box on the Add a new product page, click Search, and after searching for the product, confirm that the UPC is exactly the same as the UPC on the outer packaging of your product, then click the Sell yours button to add it;
2. Fill in the necessary product information. On the product information entry page, just enter Condition (newness), Your price (price) and Quantity (quantity) and click Save;
3. After adding successfully, the product will appear on the Manage Inventory page.
This is the end of the knowledge about Amazon product listing in this issue. If you still have doubts about Amazon product listing, please pay attention and we will continue to answer your questions~
