Amazon attaches great importance to customer purchasing experience, so pictures are very important. This not only affects Amazon's order rate and return rate, but also affects customers' first impression of it.
What are the requirements for pictures for Amazon FBA?
Apparel: Need to be worn by real models, or laid flat. When wearing the clothing on a real model, the model must be standing facing forward. It cannot be from the side, back, multiple angles, or sitting. The model in the main image cannot have any non-sale items on her body, including any jewelry such as earrings, necklaces, bracelets (chains), watches, belts, sunglasses, hats, bouquets, handbags, headwear (hair accessories), etc. There should not be hangers, dummies, or non-sale items on the shelves. For example, there should not be matching items such as non-sale shirts and T-shirts inside coats on the shelves.
Underwear: The product area is small and the model's body cannot cover the product
Socks: If they are sold in pairs, the main picture of the pair must be posted. If they are sold in sets, all the socks in the set can be shown on the main picture. But no paper jam
Shoes: The main image of shoes must be a photo of a single shoe, preferably with the left foot facing left.
Bag: The main picture of the bag must be displayed alone, without a model, and cannot be a picture of the bag being carried in the hands or on the shoulder. Unless the product is sold as a set, the main image should only show one product image. The main image of the set can show all the accessories for sale
Jewelry: The main image of earrings should be presented in pairs, and the main image cannot have a model.
Other image errors: All images of all categories, including main images and auxiliary images, cannot have text, logos, or watermarks
All images of all categories may not use images of famous products, cartoons, films, etc. without formal authorization; including logos, brandnames, designs, images with intellectual property rights, copyrights, portrait rights, etc., which are not allowed to infringe in any way.
Amazon FBA product image optimization tips:
1. The main picture should only show the products for sale, leaving less blank space. White background, no watermark, no logo, etc., just to show the most real products.
2. All image dimensions: >=1000px*1000px. This product can better realize the image zooming function, giving customers a good reading experience.
3. Auxiliary pictures can show different viewpoints of the product, product details, product scale, scene pictures, other accessories of the product, packaging boxes, etc., showing the characteristics of the product in many aspects.
For the optimization of other pictures, please refer to the product picture design style of Amazon BestSellers. The clarity and beauty of Amazon product pictures are very important. If the photography cannot achieve the ideal effect, it is recommended to directly find a designer to perform 3D rendering.
This is the end of this issue about Amazon FBA. If you want to get more information about Amazon FBA pictures, please pay attention and we will continue to answer you~
