Opening a store on Amazon in the EU? Opening a store on Amazon in the EU is actually the current Amazon European site. If we want to open a store on Amazon’s European site, what sales methods are available? How much does it cost to open an Amazon European site?
Amazon Europe offers two selling plans: Professional Selling Plan and Individual Selling Plan. The Professional Selling Plan supports selling in more categories and provides you with convenient seller platform tools, sales guidance, and more. If you only sell items occasionally, you can choose the Individual selling plan.
The two sales plans can be converted into each other. If you choose the Personal Sales Plan when registering, you can upgrade to the Professional Sales Plan by yourself in the background later; if you choose the Professional Sales Plan when registering, you can also downgrade to the Personal Sales Plan later.
Amazon's European site includes five markets: the United Kingdom, Germany, France, Italy, and Spain. By registering a European account, you can complete sales in these five markets under the same account. Like Amazon’s US site, the global store opening in the European site is also divided into two sales plans: Professional and Individual.
What fees do I need to pay to open a store on Amazon in Europe?
Trademark registration and brand filing fees
Currently, Amazon does not require every seller to register products and file records. However, if you want to do well on Amazon, it is still necessary to register your own trademark to protect your brand.
There are personal selling plans and professional selling plans. The "personal selling plan" will be charged a per-item fee, while the "professional selling plan" accounts will need to pay a monthly subscription fee.
Personal Selling Plan: No monthly fee, per-item fee (£0.75/item), sales commission (Amazon charges different commissions for different categories, generally 8%-15%)
Professional Selling Plan: £25/month, per-item fee (free), (Amazon charges different commissions for different categories, generally 8%-15%)
Referral Fee: Sellers pay a referral fee for each item sold.
Monthly rent: the fee for using the Amazon website, charged monthly.
This is the end of the information about opening a store on Amazon Europe. If you want to get more information about opening a store on Amazon Europe, please pay attention and we will continue to answer your questions~
