How about Amazon Middle East Station?
Amazon's Middle East site covers seven countries: UAE, Saudi Arabia, Egypt, Kuwait, Bahrain, Oman and Qatar, and the language is English or Arabic. According to statistics, the number of online shopping consumers in the six Middle Eastern countries has reached 40 million, and there is still a lot of room for development. However, the vast majority of women do not have the habit of online shopping. Souq.com is already the most successful technology company in the Middle East. After receiving a $200 million investment in 2016, it was hailed as the first unicorn in the Middle East market.
What are the characteristics of Amazon Middle East Station?
Among the Middle Eastern countries, Saudi Arabia and the United Arab Emirates in the Gulf countries are countries with relatively high GDP in the Middle East, Egypt and Turkey are countries with large populations, and although Qatar, Kuwait and Oman are not as wealthy as Saudi Arabia and the United Arab Emirates, they still have certain advantages compared with Southeast Asian countries. Iraq and Lebanon are relatively unstable countries. At the same time, Saudi Arabia and other Gulf countries are constrained by their hot climate and desert environment, making it difficult to develop light industry on a large scale. Commodities are mainly imported, and in terms of sales peak and off-peak seasons, Ramadan and Black Friday are generally peak sales seasons throughout the year.
Amazon's Middle East site is fully functional. Functions such as FBA, in-site marketing activity submission, promotional packages, A+ and video have all been launched, which is of great help to sellers. In terms of operations, Amazon also recommends that sellers make full use of holiday promotion bonuses such as Ramadan, Member Day, Electronics Day, and White Friday.
In order to invite sellers to settle in the Middle East site, Amazon has shown its full sincerity, including free monthly rent, low-cost FBA first-leg cargo consolidation plan, Amazon logistics new product selection plan with no storage fees/inventory removal fees, free reporting of in-site activities, and $40 free in-site advertising quota. After placing an order, the platform commission for mainstream categories in the Middle East site is generally 3%-5% lower than that of the US site. This series of preferential measures is very attractive to sellers who are exploring new sites everywhere.
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