How to resolve a listing infringement complaint? How to resolve a listing infringement complaint?

How to resolve a listing infringement complaint?

How to resolve infringement complaints about listings? Share the latest methods. I saw a newbie Amazon seller giving feedback on the platform. The seller said that he had just opened a store and received an email from the Amazon system, informing him that his listings infringed his rights. However, he searched for a long time but could not find the specific problem. Later, he discovered that the first picture of the listing was missing, and the seller did not know what to do.

From the email, we can see that Amazon informed the seller that the reason for the other party’s complaint was “copyright infringement from the rights”. Therefore, this is not a simple warning letter. The first thing the seller should think of is copyright and patent issues. For example, copyright is generally image or description infringement, not appearance patent infringement. Judging from the content of this email alone, the specific direction of the infringement is not described very clearly. It is recommended that sellers first consult Amazon officials to obtain the complainant's email and the complaint infringement statement, so that the specific problem can be analyzed and corresponding solutions can be formulated.

Why do I receive a listing infringement complaint?

When it comes to listing infringement, the most fundamental reason is that many new sellers nowadays do not do enough homework before selecting and listing products, and fail to pay attention to copyright awareness. In my opinion, first of all, as a seller, especially a novice individual seller, you should strengthen your awareness of copyright before selecting products and understand the serious consequences of infringement issues in Amazon listings.

The bottom line is that sellers should understand the appearance and technology of their products, as well as whether the brand has been registered for intellectual property rights. If it is a self-owned product, it is recommended to register the intellectual property rights if possible. To put it another way, for ordinary sellers, before purchasing goods, they should first understand whether the supplier has the right to produce and sell the product to ensure that the source of goods is legal and formal. In addition, standardize transaction procedures and keep transaction receipts. In addition, when listing products, novice sellers like to copy other sellers’ information when listing pictures and descriptions. In this case, you are basically waiting for an email notification of listing infringement.

How do sellers handle listing infringement complaints?

Generally speaking, listing infringement involves three situations:

1. The product was returned due to brand infringement;

2. The product is complained of intellectual property infringement;

3. Product images and descriptions are complained of infringement.

Regardless of the situation, once a seller receives an infringement notification email about a listing, they should calmly analyze the content of the email and deal with it seriously. Do not be careless, otherwise the consequences will be serious.

Specific analysis of specific issues

Because different complaints may involve different issues, such as description, stolen pictures, etc., the first thing sellers need to do to deal with such problems is to figure out the specific problem, so that they can analyze and come up with a good solution based on the specific problem.

Obtaining information about the complainant

If you receive an email notification from Amazon's system, you will generally be informed of the complainant's contact information in the email content, mainly to remind the seller being complained about to contact the complainant to negotiate a solution. However, the contact information of the complaining party was not seen in the email received by the seller mentioned above. At this point, it is best for the seller to contact Amazon officials first, ask for the complainant's contact email and infringement description, and then analyze the complainant's email address, and determine where the complainant is from based on the end of the email. For example, if it ends with dk, then we can know that the complainant is the right holder in Denmark.

Determine the cause of infringement and develop effective solutions

The seller should make a preliminary judgment based on the complainant’s information to determine whether the other party is making a malicious complaint or whether they have indeed violated the other party’s rights. The seller should take the initiative to contact the complaining party and ask them to provide relevant infringing information to understand the problem.

If the other party is unwilling to provide infringing information, there is a high possibility that the complaint is malicious. You can contact the official to inform them that the other party may be making a malicious complaint, refuse to provide any proof of infringement, and ask the platform to restore sales rights.

If the other party provides proof of rights and the complaint is not malicious, the seller can conduct a self-check to see if there is any infringement and find that there is indeed no infringement. If the seller has a letter of authorization, he or she can contact Amazon officials and provide relevant evidence to prove that there is no infringement.

If infringement is confirmed, we can only remove the listing, withdraw the FBA inventory, stop selling the product, and apologize to the complainant in an email, try to gain the other party's understanding, and negotiate to have them withdraw the lawsuit.

If the other party asks for compensation, it depends on how much. If the compensation is too much, the seller is better off thinking about whether the current account situation is worth saving, or you can also find an intellectual property lawyer to communicate on your behalf.

In another case, if the complaining party does not respond, the seller can obtain more information that is beneficial to him/her from the supplier, contact Amazon officials, submit his/her own evidence, and obtain Amazon's official approval. In this case, the account may still have sales authority, but it is necessary to try to avoid continued infringement. If the number of infringements accumulates too many times, the account will be directly closed by Amazon.

Sellers’ Home summarizes for everyone that, whether you are an old seller or a novice seller, listing infringement complaints are common in Amazon store operations and are one of the reasons with the highest probability of seller accounts being restricted. Sellers must make adequate preparations for their products and supporting documents in the early stages of product selection and the later stages of product listing to avoid potential infringement issues. In daily operations, if relevant complaints are received, they must calmly analyze the reasons and take effective countermeasures. After all, the inventory of each listing is the lifeline connecting the seller’s store.