What should I sell if I open a store on Amazon Japan? What should I sell if I open a store on Amazon Japan?

What should I sell if I open a store on Amazon Japan?

As a cross-border e-commerce seller, Amazon Japan is one of the sites you cannot ignore. In the previous push, the editor introduced two reasons for opening a store on Amazon Japan:

According to a survey conducted by Japan's Wizpra in 2015, Amazon Japan has become the most popular e-commerce shopping website among Japanese people.

Since Amazon Japan was opened to Chinese sellers relatively late, Amazon Japan still has great sales potential for seller friends.

So, what exactly do you want to sell when opening a store on Amazon Japan?

We've got the answers ready for you!

You can view “Product Recommendations for Overseas Sellers” through Amazon Japan’s Seller University. This product recommendation list includes 13 popular categories on Amazon Japan, and the ranking of best-selling products in each category. For sellers who want to enter the Amazon Japan site, this is a really useful tool! If you already have a store on Amazon Japan, you can refer to this recommended product list to increase your sales categories.

How to view "Product Recommendations for Overseas Sellers"?

1. Log in to the Japan Seller Platform (please make sure you have an Amazon Japan Seller Platform account), and click "Seller University" in the "Performance" column in the navigation bar.

2. After entering the Japanese Seller University, click "Product "Recommendation for Oversea Sellers / Targeted at Overseas Sellers' Product Recommendations" in the "Using Data to Optimize Listing" drop-down list on the left.

3. Click "Product Recommendations for Overseas Sellers" to view "Product Recommendations for Overseas Sellers".

In addition, you can also visit the "Operation Assistant" page on Amazon's official "Global Selling" website (gs.amazon.cn) to view Amazon Japan's "Product Recommendations for Overseas Sellers".

By understanding the popular categories on Amazon Japan and the ranking of best-selling products in each category, I believe that wise sellers can choose suitable products and achieve good sales on Amazon Japan!