In fact, it is a bit late to talk about this topic. Now, with the upcoming Double Eleven of AliExpress and major independent websites also joining in the fun and bringing some of China's Double Eleven to people all over the world, foreigners are also waiting for the arrival of Double Eleven. Various promotions and pre-sales have extended the promotion period in disguised form. In fact, it is also the helplessness of e-commerce platforms, but business still needs to be done. Everyone always wants cheap things, and everyone hopes to make some money at the end of the year to go home for the holidays.
During the peak sales seasons such as Halloween, Thanksgiving, Black Friday, Cyber Monday, and Christmas, please keep the following in mind:
1. Stocked goods:
(1) Clothing, shoes and hats, jewelry, home furnishings (especially lamps), baby products, and consumer electronics will usher in a peak shipping period;
(2) Provide sufficient inventory for best-selling products at 3-5 times the normal FBA inventory and replenish inventory in a timely manner;
(3) Don’t blindly distribute products to FBA. Western consumers don’t buy all products.
2. Amazon’s spot checks: The peak season is also the time for Amazon to “settle accounts”. From now until January next year, Amazon will frequently verify or block the following types of accounts:
(1) Has been complained of infringement;
(2) The seller ships the goods themselves and writes a large inventory quantity (for example, more than 200 units of a single item);
(3) The account has a negative review rate of around 3 stars, or has an AtoZ complaint.
So please be prepared, remove products with the most complaints as much as possible, and improve your account rating as much as possible.
(Amazon A-to-Z Guarantee claim)
3. Transportation requirements Because holiday season orders have very high requirements for timeliness (because customers will be very angry if they don’t receive the goods before the holiday), so please be sure to make the following preparations:
(1) Ask the factory or yourself to prepare sufficient inventory;
(2) It is best to upload a valid waybill within 24 hours (no longer than 48 hours);
(3) Tracking information must be available 12 hours after being uploaded.
4. Special reminder:
(1) Check your email inbox. If there is a shipping reminder from Amazon, please handle it immediately.
(2) If you upload the order number through Amazon, please be sure to go to "Upload Tasks" in the backend of the website to check whether Amazon accepts the shipping order.
