Shopee platform now also has a small cross-border e-commerce market share, and many cross-border e-commerce companies are eyeing it. So what kind of platform is Shopee platform? How about this platform?
Shopee is an e-commerce platform headquartered in Singapore and part of Sea Group (formerly known as Garena), which was founded in 2009 by Forrest Li. Shopee was first launched in Singapore in 2015 and has since expanded to Malaysia, Thailand, Indonesia, Vietnam and the Philippines. Shopee provides online shopping and sales services for users in Chinese communities around the world.
Shopee is the leading e-commerce platform in Southeast Asia and Taiwan. It is tailor-made for this region and provides customers with a convenient, safe and fast online shopping experience through strong payment and logistics support.
Shopee’s goal is to continuously enhance our shopping platform and become the preferred e-commerce choice for users in the region. Shopee has a wide range of products, from consumer electronics to home living, beauty, mother and baby, fashion and fitness equipment.
Shopee, a Sea company, first launched in Singapore in 2015 and has since expanded to Malaysia, Thailand, Taiwan, Indonesia, Vietnam and the Philippines.
Sea is a leader in digital entertainment, e-commerce, and digital financial services in Greater Southeast Asia. Sea's mission is to use technology to improve the lives of consumers and small businesses and it is listed on the New York Stock Exchange under the symbol SE.
As we can see above, Shopee’s main market share in the global cross-border e-commerce market is in Southeast Asia. So how is Shopee doing in Southeast Asia?
The Southeast Asian market is an emerging market and is in a relatively early stage compared to Europe and the United States, so logistics payment faces greater challenges. But this market has the best infrastructure conditions in all aspects among all emerging markets. For example, in terms of logistics, cross-border logistics from China to Southeast Asia is more mature than that from Latin America, Russia and Africa, so the timeliness and cost disadvantages compared to local e-commerce in Southeast Asia are not that great.
In terms of consumer characteristics, Southeast Asia's biggest feature is its high population density, with a total population of 600 million. In addition, because Southeast Asia is relatively close to the Chinese market, user consumption habits are more influenced by China, which means they are more in line with Asian habits.
Therefore, it is worth considering for domestic cross-border e-commerce sellers. The above is the relevant content about Shopee. For more Shopee information, please continue to pay attention!
