The changes in Amazon's new product trends are influenced by the vision of Amazon sellers, so looking at the new product trends of the year means looking at the product selection vision of Amazon sellers. Then let’s take a look at the characteristics of Amazon sellers’ vision.
1. Product size
Product width: Basic requirement: less than 18 feet (45.72 cm); Premium requirement: less than 15 feet (38.1 cm)
Product weight: Basic requirement: less than 5 pounds (2.26 kg); Premium requirement: less than 3 pounds (1.36 kg)
The size and weight of the product will directly affect inventory costs and logistics transportation. For the same product, the size will also affect the customer's experience. Therefore, the right product size is very important for creating a hit product.
2. Product Pricing
Basic requirements: $15-100; Premium requirements: $20-75
Any product that costs more than $50 is not within the customer's "impulse purchase range." Perhaps higher profits can make up for the lack of sales volume, but this is only limited to a certain range.
3. Product minefields
First, avoid products that are subject to seasonal fluctuations and can only be sold in a certain season, such as Easter eggs that can only be sold in the spring and Christmas trees that can only be sold in the winter. Products that can be sold stably throughout the year can not only reduce business risks, but also provide more data feedback to facilitate sellers to make relevant adjustments.
Second, avoid products with a production process that is too complicated or takes too long. Receiving large orders for these categories means production pressure to deliver on time and the risk of transportation damage. Moreover, the number of refunds and exchanges in these categories is also higher than that in general categories.
4. Product highlights
First, niche products. When conducting product selection research, sellers may wish to consider niche markets that have not yet been saturated, which means weaker market competition, a fixed demand audience, and stable market profits.
Second, user pain points. When selecting products, sellers must pay attention to whether the products solve the customer's pain points. Especially when screening similar products, the design or changes of some product details may solve a certain pain point of the customer, thereby gaining the customer's favor and purchase.
The following are some popular products with the above features, which are also the new product trends in the eyes of our Amazon sellers.
1. Elastic exercise bands (annual sales: $3,501,153)
2. Pet Hair Brush (Annual Sales: $3,076,800)
3. Grilling mats (Annual sales: $2,417,541)
4. Vegetable Spiral Grater (Annual Sales: $2,211,549)
5. Pet nail clippers (annual sales: $1,768,523)
6. Yoga mats (annual sales: $1,574,391)
7. Bento Box (Annual Sales: $1,515,261)
8. Stainless steel straws (Annual sales: $1,506,139)
9. Stainless steel water cup (annual sales: $1,258,344)
10. Muscle Massager (Annual Sales: $1,246,975)
11. Compression Socks (Annual Sales: $1,109,454)
12. Compression knee braces (Annual sales: $793,123)
13. Silicone Wedding Rings (Annual Sales: $672,271)
14. Garlic Clips (Annual Sales: $666,855)
15. Barbecue gloves (Annual sales: $507,313)
16. Marshmallow Roasting Sticks (Annual Sales: $458,034)
17. Apple slicer (annual sales: 215,430 yuan)
18. Silicone Baking Mat (Total Sales: $168,509)
19. Silicone Spatula (Annual Sales: $118,128)
20. Silicone Baking Cups (Annual Sales: $59,363)
The above is the relevant content about Amazon’s new product trends. If you want to get more Amazon information, please continue to pay attention!
