Review means evaluation and comment. Review plays an important guiding role in the traffic of Amazon stores.
What is the Amazon review system like?
Review is sometimes also called Product Review, which refers to the evaluation left by Amazon users on the product listing itself. The review evaluation is only for the product itself and does not affect the safety of the store. But precisely because the Review is an evaluation of the product Listing, it has a crucial impact on the sales of the Listing.
A good review can greatly boost the sales of a listing and quickly promote sales growth. It is an indispensable aid to creating a hit product. However, a bad review can also cause the sales of a listing to plummet instantly. I believe that many sellers have experienced the situation where the sales of a hot-selling product plummeted due to a bad review, which also reflects the importance of reviews to sales.
What should Amazon sellers pay attention to?
For Amazon sellers, a Review is an evaluation of the product itself. Therefore, according to the logic of the Amazon platform, a customer can make his or her own review of the product regardless of whether he or she has purchased the product.
As a result, there will always be some reviews left by users who did not actually purchase the product. However, this has also become a problem that many sellers are currently struggling with. If a buyer leaves a good review without purchasing the product, the system will detect it and may think that the seller is brushing the review and delete the review. If a buyer who did not purchase the product leaves a bad review, the system will recognize it and will not delete the review because "consumers have the right to make their own evaluations of the product without purchasing it."
This is the end of the introduction to Amazon's Review evaluation system. If you want to get more information about Review, please continue to pay attention!
