How to get Amazon Choice?
In principle, Amazon makes recommendations based on your previous purchase history (Order History), collection history (Wish List), and search history (Search History). Because if you have not performed operations that meet the above conditions on the Amazon platform before, Amazon will make recommendations through its own algorithm, and this recommendation is called Amazon's Choice.
1. Remember that Amazon does not currently perform Amazon's Choice algorithmic recommendations for all categories of products. As of the date of this post, Amazon's Choice covers the following product categories:
All Amazon self-produced product categories:
Books and audio-visual products, movies, music, games, electronic products, home decoration, toys, clothing, shoes and hats, jewelry, handicrafts, outdoor, and automobiles
2. All products must be registered for product brand protection (Brand Registry) on Amazon.
3. Your products must be released to the FBA warehouse and must meet Prime membership requirements.
4. The product attributes (More Info) must be filled in as completely as possible. Almost all products recommended by Amazon's Choice have complete technical parameters.
5. Your product’s recent conversion rate must be high, recent sales must be large, and it must be ranked in the top 5 in the sub-category.
6. The average star rating of your product reviews needs to be above 4 stars. However, there are some products without reviews that can get Amazon's Choice, but this is rare. This can only be achieved for products with very imperfect competition and categories (such as musical instruments). At the same time, the number of reviews currently has no specific impact on obtaining Amazon's Choice. Negative reviews have little impact on getting Amazon's Chocie.
What do Amazon's Choice and Best Selle have in common?
1. They are all automatically identified by the Amazon system.
2. Both can help attract traffic and convert products.
3. The listing needs to be in good condition.
4. All of them are free supported by Amazon.
The above is the relevant information about Amazon's Choice in this issue. If you want to get more knowledge about Amazon's Choice, please continue to pay attention!