The Indonesian market is similar to that of Malaysia and Singapore, and the consumption characteristics of Indonesia are similar to those of China. So what are the e-commerce platforms in Indonesia?
1. Lazada Indonesia (Alibaba)
Estimated monthly visits (March 2018): 118.500.000
Lazada is the leader in e-commerce in Indonesia and also operates in Thailand, the Philippines, Singapore, Malaysia and Vietnam. It is a comprehensive e-commerce platform. Alibaba has invested a total of US$4 billion in Lazada and currently holds an absolute controlling stake in the company. In March this year, it appointed Peng Lei as CEO, which is enough to show how much importance Alibaba attaches to the Southeast Asian e-commerce market.
2. Tokopedia (Alibaba)
Estimated monthly visits (March 2018): 111,000,000
Tokopedia is the most popular e-commerce platform in Indonesia, allowing individuals and businesses to register and manage their own online stores. It has received more than $100 million in investment from Japan's SoftBank and Sequoia Capital. In August 2017, Alibaba invested US$1.1 billion in Tokopetia.
3. Bukalapak (Indonesia)
Estimated monthly visits (March 2018): 100,000,000
Bukalapak is one of the leaders of online trading platforms in Indonesia. It was co-invested and built by Japan's Gree Venture Capital in its early days, and then entered a Jakarta startup incubator called "Batavia" (co-operated by well-known investment institutions Rebright Partners and local Corfina Group) and obtained its early financing. In 2015, it received nearly US$35 million in financing from EMTEK, the big brother of Indonesia's media industry. It is worth mentioning that the CEO of bukalapak recently shot a series of viral videos that went viral on the Internet. These viral videos created huge advertising and economic benefits for the platform, allowing it to leap from a less well-known platform to one of the top three platforms.
4. Blibli (Indonesia)
Estimated monthly visits (March 2018): 45.900.000
Blibli is a well-known local e-commerce company in Indonesia. It is invested by Indonesian tobacco giant Djarum and is a strong online comprehensive shopping mall with diversified products such as electronic products, fashion, health, beauty, mother and baby, home furnishings, decoration, and automobiles. It also provides users with special promotional products or coupons.
5. Shopee Indonesia (Tencent)
Estimated monthly visits (March 2018): 39.100.000
Shopee is an e-commerce giant in Southeast Asia and Taiwan, a Nasdaq-listed company with a strategic stake in Tencent. It has more than 4,500 employees and its parent company is SEA (the largest Internet company in Southeast Asia, involved in games, payments, and e-commerce). Shopee has currently established a technical team in Shenzhen.
6. JD.id
Estimated monthly traffic (March 2018): 16.900.000
JD.ID was jointly invested by China's JD.com and Provident Capital, the largest investment bank in Southeast Asia, and began operations in November 2015. At present, the self-built logistics system is gradually showing its advantages and growing rapidly. It is a comprehensive online shopping platform.
7. Elevenia (Indonesia)
Estimated monthly visits (March 2018): 7.300.000
The Elevenia platform is invested by the second largest operator in Indonesia and the largest operator in South Korea. Elevenia has gathered more than 30,000 sellers and more than 4 million products of different categories. It is a comprehensive online e-commerce platform.
8. Bhinneka (Indonesian)
Estimated monthly traffic (March 2018): 7.100.000
Bhinneka has a very long history. It was founded in 1993. After experiencing the economic crisis, it seized the Internet development boom, developed from offline stores to online, and finally formed a platform. It received a huge investment of more than 20 million US dollars from Indeosorce. It is a professional e-commerce platform that mainly sells computers, gadgets, electronic products, home appliances, electrical accessories and tools.
9. Zalora Indonesia (local vertical e-commerce platform)
Estimated monthly visits (March 2018): 4.850.000
Rocket Internet founded the Southeast Asian fashion giant Zalora in 2012. It is a vertical e-commerce platform that mainly sells fashion products. It is currently available in Singapore, Malaysia, Brunei, the Philippines, Thailand, Vietnam and Hong Kong, and has recently expanded to Taiwan.
This is the end of the knowledge about Indonesian e-commerce platforms in this issue. If you want to get more information about Indonesian e-commerce platforms, please pay attention and we will continue to answer you~
