What is 3Suisses?
3Suisses Faruier is a well-known French B2C e-commerce company affiliated to Otto Group, the world's largest mail-order giant. It sells ready-to-wear for men, women and children, maternal and child products, women's clothing, accessories, household items, etc. It also covers electronic products, skin care cosmetics and other content.
What is the development history of 3Suisses?
-In 1932, the 3Suisses website was founded by the French mail-order company 3Suisses.
-In 1936, 3Suisses had 100 employees, and in 1938 the number grew to 238.
-In 1949, the first "Textiles" catalogue was published, with 28 pages and 436 products.
-In 1950, the slogan "3Suisses at your service" was put forward and became popular.
-In 1956, the first "department store" catalogs were published, laying the foundation for the modern catalog.
-In 1969, a photo of a woman wearing trousers appeared on the cover of the 3Suisses catalog, causing a huge sensation because women on the street at the time all wore skirts.
-In 1974, 3Suisses' turnover in France exceeded 1 billion francs for the first time.
- In 1983, 3Suisses International Group participated in France: it owned 49% of VPC Promotion (whose products are mainly aimed at obese women), which increased to 100% in 1989 and became a leader in the relevant market. Owns 44% of BLANCHEPORTE (the third largest textile mail-order company in France), which was increased to 100% in 1988.
-In 1991, 3Suisses provided new services to its customers: 24-hour telephone ordering, no holidays; 1,300 kinds of goods in the mail order catalog, 24-hour door-to-door delivery.
-In 1992, Chouchoutel automatic hotline ordering was launched.
-In 1995, a new ordering method was launched on the Internet.
-In 1998, a shopping website targeting Chinese consumers began operations.
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