When Amazon sellers use variations incorrectly:
Usually, when Amazon finds that a seller has used variations incorrectly, they will first take the form of a warning to inform you that they have corrected your offending listing, but sometimes Amazon will skip the warning step and directly block the listing.
If you continue to abuse ASINs or ASIN variations, Amazon will suspend your seller account. You can appeal, but if Amazon does not accept your appeal reasons, your account may be permanently closed.
Therefore, sellers cannot ignore Amazon’s policy warnings. They will enable you to detect existing problems in a timely manner and correct them to avoid listings being blocked or accounts being suspended.
What should I do if Amazon suspends it due to variants?
1. Self-check: Find out how you are abusing variations. Are all your listings merged together? Before you submit an appeal, make sure you correct all of your listings.
2. Root cause: Understand what caused you to misuse variants, whether it was a misunderstanding of Amazon’s policies or insufficient supervision of listings.
3. Plan of Action (POA): Define how you will resolve the issue and ensure it doesn’t happen again. You need to be specific about the steps you have taken to correct the problem and ensure the quality of future listings.
4. Format your action plan: Amazon investigators have to go through many appeals within an hour. For best results, be careful to ensure that your appeal text is readable and should not exceed one page in length.
This is the end of this issue's introduction to Amazon variants. If you want to get more information about Amazon variants, please pay attention and we will continue to answer your questions~