Cross-border e-commerce refers to e-commerce platforms and online trading platforms where trading entities in different customs territories conclude transactions, make payments and settle accounts through e-commerce platforms, and deliver goods and complete transactions through cross-border logistics. In recent years, the country's support for cross-border e-commerce has been continuously strengthened. Today we will mainly learn about the current foreign trade e-commerce platforms.
1. Amazon
It is currently the largest global trading platform and also the platform that attracts the most attention from Chinese sellers. Amazon has relatively high quality requirements for suppliers. Opening a store is relatively complicated and has a very strict review system. A dedicated login computer and a U.S. bank card are required for cash withdrawals. Since Amazon started its cross-border business early, a stable competitive landscape has been formed on the platform with a high threshold. It is recommended that merchants with a certain foreign trade foundation and resources enter.
2. wish
A fast-growing emerging mobile e-commerce platform, whose traffic has ranked among the top five of similar clients in the world. As a new platform, the number of merchants is far from saturated, and it is a good time to open stores vigorously. The products sold on the Wish platform are lower in price, counterfeit goods are restricted, and the platform has a unique way of recommending products. It is easy to open a store on the platform, the interface is user-friendly, and multiple stores can be opened, which is very popular among Chinese sellers.
3. AliExpress
It was launched on September 9, 2009. It is the only online trading platform under Alibaba built for the global market and is called the "International Version of Taobao" by many sellers. AliExpress targets overseas buyers, uses Alipay international accounts to secure transactions, and uses international express delivery. AliExpress has a large customer flow, charges relatively high fees, and tends to gradually lean towards large merchants and brands.
4. eBay
This online auction and shopping website, which started in 1995, was once very popular. Although its development in recent years has lagged far behind Amazon, it still has a huge customer base around the world. eBay pays more attention to Chinese sellers and encourages Chinese merchants to open up overseas online direct sales channels. It has an all-Chinese backend management interface and has set up a special eBay training center to provide online and offline store opening and operation guidance. Registration is free and getting started is quick.
5. Lazada
One of the largest online shopping websites in Southeast Asia, covering a vast area with a population of 560 million including Malaysia, Singapore, Thailand, the Philippines, Indonesia, Vietnam and other countries. The current annual turnover has reached US$1 billion, with an average daily visit volume of 4 million. Lazada has a Chinese interface and uses Payoneer's payment service. You only need a business license and a copy of your ID card to register and open a store.
6. Cdiscount
It is the second largest e-commerce website in France after Amazon. Cdiscount stepped up its efforts to attract third-party sellers in 2016 and held an investment promotion conference in China in July 2016. Given the fierce competition from English websites, small language websites are still a blue ocean for Chinese sellers, but they require certain language skills.
7. Etsy
Founded in 2005, it is an American online website that sells handmade crafts, with a model similar to eBay. The various products traded on the Etsy website, such as clothing, jewelry, toys, photographs, household items, etc., must be guaranteed to be original and handmade. It is a niche website and Chinese sellers who pursue the boutique route can consider it.
8. Rakuten
Japan's Rakuten is one of the world's largest e-commerce platforms, with 44,000 sellers and 105 million users. Its sales in 2015 reached US$24.3 billion, accounting for 27% of the market share. Rakuten Japan does not sell products itself and is a platform type. To open a store on Rakuten, you need to meet more stringent conditions: registering a company locally in Japan, having a local bank account, and strict brand review.
This is the end of the knowledge about foreign trade e-commerce platforms in this issue. If you want to get more information about foreign trade e-commerce platforms, please pay attention and we will continue to answer you~
