Why can’t the R mark pass Amazon’s brand registration? What trademarks cannot be recorded? Why can’t the R mark pass Amazon’s brand registration? What trademarks cannot be recorded?

Why can’t the R mark pass Amazon’s brand registration? What trademarks cannot be recorded?

There are two mandatory steps for Amazon sellers:

1. Apply for a trademark and register it on Amazon.

2. Apply for a design patent, and be sure to apply for a design patent before going online on Amazon. Not having a trademark registration is the most dangerous thing for sellers. Being maliciously copied by others and having no way to complain will cause sellers immeasurable losses!

What happened to the R-mark brand registration not being approved?

After data collection and sorting, there are currently two situations where Amazon brand registration is not approved:

The first type is a trademark with artistically designed fonts;

The second type is a trademark with a pattern.

What trademarks cannot be recorded? What kind of filing can be successful?

First case

The first type is a word trademark, which can be registered. In Amazon's view, only the American font (TimeNewsRoman) meets the definition of "word mark" (WordMark). Other fonts, or fonts that have been bolded, designed, etc., are all "design marks" (DesignMark, FigurativeMark).

Second case

The second type is a designed graphic trademark, which includes the brand name in English plus a pattern, and can also be registered.

The third case

The third situation is that word trademarks and design trademarks that do not contain words, letters or numbers cannot be registered. This means that the trademark name must be reflected in the trademark and it must be consistent with the brand name displayed when applying for Amazon brand registration. Please be sure to understand this paragraph.

In addition, during the filing process, if you are required to upload a logo image, it is recommended that you go to the official website of American Standards or the official website of European Standards to search for the trademark, then directly capture the logo image and upload it to Amazon. Only such a logo image meets Amazon's filing requirements.

This is the end of the knowledge about Amazon trademark registration in this issue. If you want to get more information about Amazon trademark registration, please pay attention and we will continue to answer you~