How to choose the best product category for your product? What are the requirements for product images on the Amazon platform?

How to choose the best product category for your product?

1. If you are uploading ADD A PRODUCT, look for the categories one by one and choose the most suitable category to upload. Do not put the product in an irrelevant category, as this may trigger a warning from Amazon later.

2. You can upload through the batch upload template, so that when selecting categories, use the BTG table or PRODUCT CLASSIFIER.

3. Or if you are not sure whether it is the most suitable category after uploading it to a category, you can open a case and ask Amazon customer service to help put the product into the most suitable category.

What are the requirements for product images on the Amazon platform?

Product main image:

The background of the main image must be pure white (Amazon search and product details are also pure white, and the RGB value of pure white is 255, 255, 255)

The main image cannot be a drawing or illustration and cannot contain accessories or props that are not actually included in the order.

The main image cannot have a logo or watermark (the product's own logo is allowed)

The product in the main image should take up about 85% of the image space.

The product must be clearly visible in the image. If there is a model, it should not be sitting, but standing.

If you want to use a model, use a real person, not the mannequins you see in clothing stores.

No nudity

Product auxiliary pictures:

The secondary image should show the product from different angles, show the product in use, or supplement the product features that are not highlighted in the main image. Sellers can add up to 8 secondary images in Amazon product listings.

It is best if the auxiliary image has a pure white background like the main image, but this is not a mandatory requirement and it is not a big problem if it is not pure white.

Auxiliary images cannot have logos or watermarks (the product's own logo is allowed)

The product must be clearly visible in the image. If there is a model, it should not be sitting, but standing.

If you want to use a model, use a real person, not the mannequins you see in clothing stores.

No nudity

Image size:

The long side of the image cannot be less than 500 or higher than 2100 pixels. It is recommended that the image be larger than 1000×1000 pixels to facilitate scaling (scaling can better display the image and increase sales).

When the length or width of any side of the image is greater than 1000 pixels, the image can have a "zoom function". (Amazon has confirmed that the "zoom function" has helped increase product sales to a certain extent)

If the shortest side of the image is less than 500 pixels, it will be directly rejected by the Amazon system when uploaded.

Image format: JPEG, TIFF, GIF. These formats of images can be uploaded on Amazon (JPEG is recommended, as it is faster to upload)