What is Facebook off-site traffic?
Facebook off-site traffic diversion literally means Facebook plus strategy diversion. First, let’s take a look at what Facebook is like. The subject of a personal Facebook account is a person, representing an individual. He needs to maintain a good personal image, be approachable, and interact with friends frequently to form good interactive relationships.
So what about drainage?
1. Fan cultivation strategy:
Openness: You can share some of your company’s corporate culture and behind-the-scenes stories of daily operations to bring your fans closer to you.
Positive: Always maintain a positive image and let your fans feel your positive energy.
Interaction: Respond to fans’ messages in a timely manner and actively interact with fans.
Communication: Communicate with fans about topics that interest them.
2. Choose the right time to publish:
Each corporate brand page contains different fans, and the fans have different habits. You need to find the time that is most likely to cause interaction (reply, like, forward) in actual operation, and then publish the content at this time. This will achieve the best effect and ensure that the most people see it.
3. Ask questions
Some posts with questions have much better interactions than posts without questions. Therefore, raising some topics that fans care about can generate a lot of interaction. This is just like a real-life conversation. The conversation can only continue well if you talk about topics that the other person is interested in.
4. Listen well
Is there anything worse than leaving a message on someone else's page and not getting a reply? Everyone wants to be noticed by others, so please read your fans' messages patiently and analyze what they really want to express. When your fans see that you listen to their messages, they will leave more messages.
What are the methods to attract traffic from outside Facebook?
Facebook Paid Promotion
Nowadays, more and more companies are doing professional Facebook marketing, and the amount of information is increasing, so the chances of posts being displayed on users' timelines are getting smaller and smaller. In order to get maximum exposure for your posts, we can use paid promotion. Paid promotion can be paid by Alipay, credit card, or PayPal. It is recommended to use a credit card. If your name, IP address, etc. are different from when you paid for the ad, your ad account may be terminated!
Build your own Facebook promotion team
1. Art Design
Mainly do image processing, poster making; a beautiful picture can attract countless fans! Video shooting and editing post-processing! (Graphic design and video services can be found in the service market)
2. Copy editing and creative planning
Graphics and text, activity planning (such as new product development, evaluation, activity planning)
3. Promotion
Mainly data collection and Facebook advertising promotion and group promotion;
4. Operations
Mainly responsible for sharing information and managing all Facebook accounts, big and small;
5. Customer Service
Mainly responsible for interaction and Q&A with off-site guests to facilitate transactions. In fact, the promotion methods of VK, Twitter, and Pinterest are the same as those of Facebook.
This is the end of this issue on Facebook off-site traffic. If you want to get more updated and complete information, please continue to pay attention!
