What are the advantages of Amazon Sponsored?
Amazon Sponsored Display Ads increase the efficiency of PPC advertising and are very beneficial for both vendors and brand-registered sellers. besides:
1.Sponsored can help you reach and guide potential buyers to your product listing. This, in turn, will increase your conversion rates and sales on Amazon.
2. Sponsored helps promote your product portfolio with the help of Amazon’s automatically generated campaigns. These campaigns are optimized to maximize conversions.
How to create Sponsored Products?
1. Whether the seller puts all products into one automatic campaign or a manual campaign, it will often cost a higher advertising cost (ACOS) and the sales volume will not be high because Amazon will match the products with irrelevant keywords.
2. It is recommended that sellers separate products from advertising groups according to different product attributes. Set up different ad groups based on specific attributes of your products, such as size or color. In this way, the keywords set for the ad group will be closer to the customer's search terms.
This is the end of this article on Amazon Sponsored. If you want to get more updated information about Amazon Sponsored, please continue to pay attention!