What is PPC Entourage?
PPC Entourage is an Amazon seller software designed to help sellers simplify the PPC process, create lower-cost but more profitable Amazon PPC campaigns, and track important metrics in product campaigns in a clear and intuitive way.
What are the features of PPC Entourage?
1. Campaign Optimization Blitz
A. Amazon PPC Expert Review
B. Find any unprofitable search terms hiding in your campaigns
C. Dynamic bidding analysis and adjustment
D. Budget Allocation Review
E. Perform in-depth analysis of campaign data to identify any indicators of non-PPC related issues
2. Title search advertising management
A. Review your current headline search ads
B. Create and Test Ad Variations We’ll research, create and test different ad variations for each SKU group to find the best combination of image, title, and product, then amplify the winners to maximize your exposure.
C. Cross-research, we will dig deep into your Sponsored Products campaign data to find keyword and search term data that successfully converts to Headline Search Ads.
D. Product advertising and brand advertising
E. Progress Report, every month, you will receive a detailed progress report that identifies key performance indicators
3. PPC management
A. Audit your current PPC campaigns
B. Listing Optimization
C. Campaign Optimization
D. Keyword research and expansion, using various resources to determine the most popular keywords for your products, as well as competitor analysis, reverse ASIN search, etc.
E. Search term expansion, which drills down into profitable search terms in your campaigns to discover which search terms are associated with your potential customers.
What Amazon marketplaces does PPC Entourage work with?
Germany, France, United Kingdom, Italy, Spain, Canada, Mexico and India.
