Amazon Europe (covering the UK, Germany, France, Italy, and Spain)
Amazon Spain is included in Amazon Europe. In Amazon Europe, Spain is far less well-known than other sites. However, precisely because of this, Spain has become one of the rare "blue ocean" markets.
Amazon launched its Spanish site in 2011, and it has now grown into the largest e-commerce website in Spain.
According to the 2018 Spanish E-Commerce Foundation report, its e-commerce value is 27.96 billion euros and is expected to reach 33.56 billion euros by the end of this year, accounting for 2.69% of GDP, with e-commerce sales growing steadily.
Currently, Spain has 23.6 million e-commerce users, among which 97% of consumers aged 16-24 log on to e-commerce websites every day. In addition, Spanish people are very fond of Chinese products and are willing to accept Chinese mobile phones (Huawei, Xiaomi, etc.), 3C electronic products, clothing accessories, etc. Xiaomi's products are sold out every time they go online. The overseas hunger marketing is still powerful.
At the same time, due to the developed logistics in Spain and the fact that 80% of the population lives in urban areas, this has also brought a lot of convenience to the development of e-commerce; in terms of payment, 60% of consumers prefer to pay by credit card, and 35% prefer to use PayPal, which are mainstream payment methods and there are rarely any payment problems.
Currently, there are a total of 106,002 sellers listing products on Amazon Spain, but not every seller has sales. In the past 12 months, only 65,906 sellers received at least 1 review, and only 27,291 sellers received at least 1 review in the most recent month.
Among the top 100 sellers on Amazon Spain, 55% use Amazon FBA, 60% of the top 1,000 sellers use Amazon FBA, and 59% of the top 10,000 sellers use Amazon FBA.
According to statistics, on Amazon Spain, each seller lists an average of 6,466 products, while FBA sellers list an average of 245 products, which is much lower than the 14,849 of non-FBA sellers. This is mainly because non-FBA sellers do not need to ship products to Amazon logistics centers, so the cost of listing products is lower.
Compared to other e-commerce platforms, Amazon is the most difficult for sellers who have just started their business. The reason is that Amazon itself faces great competition, especially in popular categories. Secondly, Amazon sellers need to have a wealth of knowledge, otherwise it is very easy to fall into traps and go bankrupt, and not be able to recover their funds. As for the recovery of funds, you can use a payment platform to solve the problem. Airwallex is such a platform that can help Amazon sellers collect and pay. Cash can be withdrawn on the same day, and more importantly, the payment fee is as low as 0.
Airwallex was founded in Melbourne, Australia in 2015. It is committed to building a digital global financial infrastructure and providing smart and seamless cross-border payment solutions. It also supports payment collection from 22 cross-border e-commerce platforms including Amazon, eBay, Cdiscount, Real.de, Fnacdarty, B2W, Jumia, Linio, ManoMano, MercadoLibre, Wayfair, Newegg, eMag, Allegro, etc.
After solving the problems of collecting and withdrawing money, the utilization rate of funds will be higher. For example, it takes 3 to 7 days for others to receive the money from Amazon normally, but you can receive it in 1 day. This efficiency is very high.
Airwalex payment account registration portal: https://channel.airwallex.com/q1a?utm_source=a116F00000FNBnnQAH
This is the end of the knowledge about Amazon Spain Station in this issue. If you want to get more information about Amazon Spain Station, please pay attention and we will continue to answer you~