Bazaarvoice is a provider of customer review social commerce platforms. Through the SaaS (Software as a Service) model, it provides various online review engines, which collect customer reviews from various social platforms such as Facebook and Twitter , and can synchronize retailers' product reviews with shopping comparison engines.
What does Bazaarvoice do?
Bazaarvoice helps customers capture, display and analyze online word-of-mouth, and provides support services for the user review platforms and social e-commerce functions of many well-known brand websites such as Best Buy, Unilever, Costco, Procter & Gamble, etc. Every month, more than 700 million shoppers view and share their real opinions, questions, and experiences on tens of millions of products in the Bazaarvoice network.
Bazaarvoice's technology platform amplifies these voices to the point where they influence purchasing decisions. Web analytics helps marketers and advertisers deliver more engaging experiences that drive brand awareness, consideration, sales, and loyalty.
Bazaarvoice's development history:
In the three fiscal years of 2009, 2010 and 2011, Bazaarvoice's revenue was US$22.5 million, US$38.6 million and US$64.5 million respectively, and its revenue from foreign countries accounted for 15.8%, 25.2% and 24.9% respectively.
In August 2011, Bazaarvoice, an American user review and social commerce platform, submitted an S-1 document to the U.S. Securities and Exchange Commission (SEC) on Friday, planning to raise up to US$86 million in its IPO (initial public offering).
In August 2017, it acquired the product review platform Influenster.
In July 2016, Bazaarvoice acquired Curalate, a developer of digital sales software, in order to “turn pictures into stores”.
This is the end of this issue's introduction to Bazaarvoice. If you want to get more information about Bazaarvoice, please pay attention and we will continue to answer your questions~
