How to promote Amazon overseas? What are the methods? How to promote Amazon overseas? What are the methods?

How to promote Amazon overseas? What are the methods?

Amazon off-site promotion can bring considerable traffic. There are many ways to do Amazon off-site promotion. Today we will mainly learn about Amazon off-site promotion and what methods can help us earn traffic!

Overseas Amazon promotion methods:

1. Google

There is no doubt that Google is the most core traffic resource for overseas promotion. High user quality and wide coverage are the biggest features of Google traffic. The traffic provided by Google can be divided into five parts according to its products:

1. Google Adwords mainly refers to Google's keyword search advertising, although the specific advertising format and product range are no longer limited to text search. Google is the most commonly used search engine by overseas users. Most overseas users have the habit of using Google to search and download apps. It currently covers multiple parts including desktop, mobile (WEB and search app), Youtube, Gmail, and search within Google Play.

2. Google Admob is the main product of Google's mobile display advertising and a model of mobile banner advertising. It has covered more than 200 countries and regions and over 900 million mobile devices. These include banner ads, interstitial ads, video ads, IAP ads, and native ads (currently accepting invitations for testing). Different display forms can have very good effects.

3. Youtube, as the world's largest video website, brings huge traffic. Youtube's main product is Trueview advertising, which allows users to understand product features in a very short time in a more intuitive way and attracts users who are interested in the product. The feature of this ad is that it can be skipped within 5 seconds, which allows the ad to have sufficient display opportunities without affecting the user experience.

4. Gmail ads. Currently, Gmail has 900 million global users and has been downloaded more than 1 billion times on Google Play. Its ads are divided into two formats: foldable and expandable, which are more suitable for e-commerce and brand advertisers. In fact, the Youtube ads and Gmail ads introduced earlier can all be managed in a unified manner in Adwords. They are just distinguished here as different traffic sources.

This is the end of the knowledge about overseas Amazon promotion in this issue. If you want to get more information about overseas Amazon promotion, please pay attention and we will continue to answer you~