The general process of Amazon cross-border e-commerce product selection is as follows:
Find advantageous resources - market research - product positioning - profit analysis - product production - quality control - product launch
When we select products for Amazon, what are the core issues we need to pay attention to?
1. It is also the most core and important. Everyone must remember not to make infringing products. What is infringement? For example, if you are selling clothes and there is a pattern on the clothes, such as a Mickey Mouse pattern, then this is Disney's intellectual property. When you make that piece of clothing, there is a Captain America and a shield on it. But this is Marvel's copyright.
So what else? There is also the issue of technical patents, appearance patents and similar copyrights. Everyone must pay attention to this and never touch it. Once you touch it, at the very least your product will be removed from the shelves and fined, or at worst your store will be closed without mercy. So I want to put it first, and everyone must pay attention to it. Don't try to use crooked means or try to ride on the popularity.
2. Don’t deal in dangerous goods or sensitive goods. You definitely can’t sell explosives on Amazon, and don’t sell self-igniting items.
Everyone should know what dangerous goods are, but what are sensitive goods? Now the masks. Don't sell it, even if you are allowed to put it on the shelves at the beginning, you still sell it. Everyone knows that at least one million products were taken off the shelves some time ago. This is very tragic. If you have not been notified before, then when you open the store the next day, the store may be frozen. The money cannot be withdrawn and is frozen inside, which is very miserable.
Here are two more common questions about Amazon product selection for beginners:
1. Choose products that are just needed
First of all, we need to clarify what "urgent need items" are. Urgent need items are items for which consumers use functionality as the first criterion for consumption. In other words, I buy it because I need it and it has nothing to do with my preferences. Everyone's preferences are different, so there is no way to choose a product that satisfies everyone. However, it is different with urgent need items. In specific usage scenarios, everyone's needs can be said to be exactly the same.
2. Avoid products that are updated too quickly
Society is moving forward, and so are many products. They may be all the rage on the Internet just now, and disappear without a trace the next second. We need to choose these products with caution. If you are lucky, you may make a fortune every month, but if the opportunity is gone, you will most likely end up in failure. Therefore, compared to the pursuit of so-called hot-selling products, newly settled merchants should stay away from these products that are updated too quickly in order to be safe.
This is the end of the knowledge about Amazon product selection in this issue. If you want to get more information about Amazon product selection, please pay attention and we will continue to answer you~
