Opening a Taobao store has become a very common thing. Whether you are an office worker, a student at school, or a mom taking care of your kids at home, you can achieve success by starting a business and opening a store on Taobao. However, if you want to really make a name for yourself, you need to make decisions based on data analysis. So, what is the Ali Index that we often see?
First of all, we need to know that the Alibaba Index is a tool. It is very important for sellers. It can help us analyze the situation of the store. It can be used to analyze the price, supply procurement, etc. of your industry. It can be said to be a tool for data analysis in the market.
It is more suitable for use in small and medium-sized stores. It can help you understand the market situation in a timely manner, check out some other popular industries, and analyze your consumer groups, etc. It can be said to be a relatively complete data analysis tool.
Then it is very useful to use the Alibaba Index, because its powerful functions can make you more sensitive to changes in demand in some markets, better able to identify trends and so on. In this way, Taobao sellers can more clearly understand what strategies and adjustments they need to make in terms of product selection and pricing. You can make better use of some promotional activities to increase your store traffic and sales.
Users can also use the Alibaba Index to query rankings of buyers, to know which buyers are hot sellers and which buyers have great potential, and to know more clearly what kind of people your products are sold to. They can also know how and where to purchase your products through analysis of this data.
You should know that the Alibaba Index can also analyze the supply and demand trend of your industry in great detail or make predictions over a period of time. In this case, this data is very useful. After all, if you know a trend, you can determine what kind of goods you need to produce or purchase within this period of time in order to bring better traffic and sales to your store.
After all, the most important thing in running a Taobao store is the product. If you want a product to sell well, you must know whether the product is liked and in demand by consumers. As long as there is demand, even if your product cannot become a hit, it can still have very good sales.
What is the Purchasing Index?
The 1688 purchasing index refers to a comprehensive value of the quantity purchased in the entire network under the current category, and the supply index refers to a quantity value of the products in the entire network under the current category. If the purchasing index under the current category is greater than the supply index, it means that the current category supply environment is relatively good and the demand for products in this category is relatively large.
In general, the Alibaba Index is a tool that assists sellers in product analysis and can provide sellers with multi-faceted data. This tool, like Taobao Business Advisor, plays a very important role and is one of the essential tools for sellers. However, to fully master this tool, we must master its functions.