Many people say that it is easy to make money on Amazon, but you don’t make much money after trying it. Instead, you invest time and a lot of inventory, but in the end you find that the profit is not as good as Taobao. There are many Amazon sellers who are even losing money, and some sellers are so losing money that they doubt their lives.
So what is the truth about Amazon?
First of all, Amazon is not a place full of gold, but it is a treasure trove with great potential that needs you to explore. Don’t expect to get rich overnight, but you can do it in the long run and make your company and yourself a lot of money. So don’t lose confidence. Believe that a market with the greatest potential is right in front of you, but you need to calmly think about whether there is a problem with your product selection strategy or your product is not good enough, or whether your promotion strategy is correct.
Many people like to rush to a new platform, starting from eBay, then to AliExpress, then to Wish, Lazada, Cdiscount, Shopee and finally to Amazon. However, they have not found any big business opportunities along the way and are always one step behind others. So who makes the money in the end?
There are people who make money and people who lose money on every platform. Maybe what you need to do is to find your own position and make a product that has your own advantages. No matter what platform you use, product selection is the key. If a product cannot be successful, then don’t hesitate, change it quickly, and don’t hold on. Maybe you are still hoping for a bright future, but what is the characteristic of the platform: fast! ! ! You have to make money quickly. If you can't make any money, then what's the point of persevering? In the end, you will just outlive yourself and nothing will come of it. The only way to defeat all martial arts in the world is to be fast. This is the best way to build a platform. No matter what black technology or resources you have, use them all and advertise vigorously. If you still cannot make a profit, then change the product and continue to do it. If you don’t have much money, then spend more time studying the product selection strategy from the beginning. It is recommended not to make low-priced products, as that will kill you. Don’t think that you can get good products at a cheap price, as the cost will not be enough to cover the losses.
There is nothing particularly difficult about doing business on Amazon. Basically, as long as you have basic operations and good products, you can make steady profits. Of course, there are many interference factors from others, and you must use your wits and courage to overcome them. Don't give up easily, but don't support it foolishly. Using your brain to do business on Amazon is the correct way. If you create a new Amazon account without a shopping cart, you can make hundreds of thousands a month. What does this mean? Amazon can indeed do it, but you have to think about it and don’t listen to the brainwashing of those training institutions. The real path is your own path.
At present, we can summarize several experiences:
Region selection: Focus on the United States, Japan, and Europe. As for Canada, Australia, and Mexico, just treat them as snacks.
Product selection strategy: It is recommended to choose products with a unit price of more than $15. Don’t compete on low prices.
Operation strategy: brand thinking, differentiated product selection
Promotion strategy: Focus on the site first. If you don’t do well on the site, don’t think about the outside of the site. The gain will outweigh the loss. Just do it when you need to.
There are many things that are difficult to talk about, so I will just keep it simple for now. Generally speaking, it is not difficult to make six figures a month on Amazon by following this idea.