When formatting keywords, pay attention to the following points:
1. First of all, in terms of length, it is best to use short phrases or words for keywords, and try not to use long sentences. The longer the keyword, the less likely it is for customers to use it, which will reduce product exposure;
2. For keyword arrangement, it is recommended to arrange them from top to bottom in the order of highest product relevance and most accurate;
3. Don’t repeat keywords;
4. Use concise keywords, but not uncommon abbreviations that buyers may not know.
5. Keywords need to be continuously optimized in combination with data;
6. The order of the keywords should be arranged in the normal order, and the content should be spelled correctly.
A strong keyword strategy helps ensure accuracy when buyers search for your products, increasing your chances of making sales. Therefore, it is particularly important to always master advanced new technologies while optimizing keywords effectively. However, using these methods to set keywords will produce unexpected results.
1. Put the top keywords at the beginning of the product title
2. Use competitor source code as keywords
3. Assign keywords in product descriptions and backend
4. Keyword Gap Analysis
5. Use Amazon keyword research tools to supplement your strategy
How to find keywords suitable for your products?
1. First of all, you need to be clear about the synonyms of your products. By testing and screening them one by one, keep all the keywords related to your products and put the most relevant ones at the front.
2. Go to eBay, AliExpress, Joom and other platforms to search, there will also be some related keyword recommendations. These platforms will show many related keywords when searching, you can refer to them. The next step is to filter out keywords that are highly relevant to your products. Other websites are similar. This is a way to find keywords from competitor websites.
3. Obtain keywords from other national platforms. You can search for famous e-commerce websites and URLs in various countries, go to these foreign websites to see what others are selling, and then search in the search box for popular keywords on local websites and refer to them in your own listing.
4. When doing pay-per-click advertising, Amazon will have many recommended keywords, as well as some highly exposed and popular keywords. These keywords can be used in our listings.
5. Search the website by keywords. There are many websites of this type and you can use them.
