What are the hottest products in Amazon’s Toys & Games market? Many sellers’ first reaction is that it is a smart robot toy, but this is not the case. Parents and children seem to have become more rational, and the toys they are keen to buy are very affordable, as follows:
Data shows that the best-selling toy on Amazon is the Surprise Egg Series 3 Pop, which costs only $12.88, but many parents buy more than one gift for their children every week.
Mattel's classic card game UNO Card ranked second, perhaps because many people nowadays, whether adults or children, want to get together with friends to play games and have a good time.
Coming in at number 3 is an inflatable swimming pool from Index, priced at just $22.84. The reason why this product is so popular is not only because of its good material, attractive shape and color, but also because of the season. The hot weather makes parents and children more enthusiastic about water activities. Relevant sellers should pay attention to this.
The fourth-ranked toy is also a water toy, the Sit N Float N Inflatable Lounge from Intex. This floating chair is foldable, very convenient to carry, and it only costs $10.99. As the old saying goes, water entertainment products in summer cannot be ignored.
Cards Against Humanity ranked No. 5. This product has been on the best-selling list for many years and is one of the most popular card games, especially among older children or adults. It is worth noting that as the popularity of this card has continued to rise, its price has also increased and is currently priced at $25.
In addition to these 5 products, Weida baby educational tablet toys, Hasbro Monopoly card game, Play-Doh Modeling Compound 10-Pack Case of Colors clay, etc. are also popular among children and parents.
Paying attention to the sellers, I believe you have noticed the rising popularity of card games and swimming toys. Swimming toys are highly seasonal, so sellers selling related products should make good seasonal stockings. The sales of card games are year-round. Although the more popular ones are from branded cards, if you can be innovative, I believe you will also get a lot of attention.