Jiashibi Technology Co., Ltd. (formerly Quanzhou Jiashibi Furniture Co., Ltd.) was established in 2006. The company takes "big data + cultural and creative home furnishing" as its core competitiveness. Through the business philosophy of "high quality and low price + good design + good service", it serves the global mobile population and builds China's IKEA, with products covering all kinds of furniture products.
The core advantage of family background ratio
1. Product design and supply chain advantages: The company's founder is a designer by profession and has worked at IKEA for many years. He is familiar with furniture design and supply chain management. The company has a complete design management system and an independent design and R&D department. It has established cooperative relationships with designers from countries such as Japan, the United States and Germany, and has more than one hundred product patents. Based on product design, we improve supply chain management capabilities, seize the opportunities of consumer and cultural upgrades, use professional products and IE partially standardized products to effectively integrate all links of the supply chain, from product design, raw material procurement, production and manufacturing, sales services, warehousing and logistics, etc., so that each link can effectively reduce costs. The company has more than 180,000 square meters of factory buildings, and another 200,000 square meters of new factory buildings are under construction and will soon be put into use. The modern home furnishing production base built with the "Industry 4.0" thinking model will become the largest furniture manufacturer in Fujian Province.
2. Omni-channel marketing layout: including self-built home furnishing vertical e-commerce platform, deep cultivation of third-party e-commerce platforms such as Tmall, Taobao, 1688, Alibaba International Station, JD.com, Vipshop, Pinduoduo, and overseas e-commerce platforms such as Amazon and eBay. A multi-channel operation system is adopted that integrates online and offline e-commerce. The online channel complements the physical channel through information technology to form a multi-level, three-dimensional channel system. By analyzing the characteristics of customers, businesses, and channels, we can accurately grasp the real needs of customers and innovate marketing cooperation
3. Big data targeted marketing: Establish a big data center in the United States to mainly analyze the consumption behavior and needs of mobile people, classify the consumption habits of people of different age groups and personalities, and match the corresponding product production. Through the development of information systems, huge and complex data can be classified, cross-compared, and counted by item (the background can count the sales volume, product flow, customer evaluation, order returns, etc. of each product category by category, and rank them accurately), and valuable big data can be mined to guide companies to adjust their production and marketing methods according to consumer demand. Consumer demand data and information can be quickly conveyed to the production and sales ends, and the supply chain, product development, and online traffic can be guided more effectively (the production end organizes material procurement, production and manufacturing, and logistics distribution according to changes in market demand), thereby improving the operating efficiency of the e-commerce platform.
4. Cross-border e-commerce: We adopt the operation mode of direct sales + distribution. We currently have stores on major third-party cross-border platforms such as Amazon, eBay, wish, AliExpress, Lazada, etc. At the same time, we have opened branch stores in the United States, the United Kingdom, Canada, Australia, Japan and other countries on these major platforms. We have leased or built more than 50,000 square meters of cross-border e-commerce overseas warehouses in the United States, the United Kingdom and other countries. At the same time, we have built modern e-commerce distribution and warehousing centers through advanced logistics and warehousing management systems and the use of modern information technology.
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