Recently, many friends have asked me what the annual data of Amazon Canada is like, because Amazon also ranks first in the Canadian e-commerce market. Okay, without further ado, let’s take a look at Amazon’s annual data report in Canada.
Amazon.ca is the largest e-commerce website in Canada and has been offering Prime membership services since 2013. Many Canadian consumers also shop on Amazon’s US site, so there are also many sellers who sell products directly to Canadian consumers from the US site. Amazon.ca began accepting third-party sellers in 2003, which significantly increased the richness of the platform's products and provided buyers with more shopping options and a better shopping experience. So far, Amazon.ca has always ranked first in Canada, and eBay ranks second.
Amazon Canada was officially launched in 2003.
In 2017, the total number of new sellers reached 64,205, with an average of 192 new sellers entering the market every day.
As of December, the total number of new sellers entering Canada in 2017 reached 64,205, which is equivalent to 192 new sellers selling products on Amazon Canada every day. Among them, the number of new sellers in November alone reached 6,244, which is one of the months with the largest increase in the year.
Amazon Canada: 88,570 sellers have products for sale
Although there are 88,570 sellers selling products on the platform, not all of them are sold because the prices of some products are not competitive in the market. That’s why only 26,454 sellers receive customer feedback each month. In the past twelve months, 68,148 sellers received at least one feedback review. These three data combined illustrate the size of active sellers in the Canadian market.
Amazon Canada: 49% of sellers use Fulfillment by Amazon (FBA)
43% of the top 100 sellers use FBA, 58% of the top 1,000 sellers use FBA, and 49% of the top 10,000 sellers use FBA. Thanks to FBA, sellers on Amazon can still provide two-day delivery guarantee like local sellers even if they are not in the United States. From a customer’s perspective, your business location becomes irrelevant as long as you use FBA.
Sellers using FBA have an average of 97 products for sale vs. sellers not using FBA have an average of 37.012 products for sale
On average, each seller has 19,986 products for sale on Amazon. The average seller using FBA only has 97 products for sale, which is significantly less than the average seller not using FBA, which has 37.012 products for sale.
Amazon Canada: Most sellers are selling electronics
Among the top-ranked sellers, 28% of them mainly sell electronic products. Other popular categories include home furnishings (16%), clothing/accessories (8%), and sports and outdoor (7%). Popular categories on Amazon Canada has a full list of top categories.
Amazon Canada: 308,313 feedback reviews received in one month
Currently, within one month, all sellers have received a total of 308,313 feedback comments, of which TOP sellers account for 90%. This is more than the average number of feedback comments received per month over the past twelve months. Amazon uses changes in the number of feedback to determine the development trends of Amazon sellers.
J.Rosée FINE JEWELRY topped the list of popular sellers with a 203% feedback growth rate
In November, J.Rosée FINE JEWELRY's reviews increased by 203% compared to the previous month, jumping to the top of the list of popular sellers and ranking 84th overall. Other popular sellers also increased their review rates, such as: Anjou Naturals 186%, Wordery Canada 148%, Discover With Dr. Cool 139%, 1byone Products Inc. 137%, roundmedia 115%, etc.
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The above is the annual data of Amazon in Canada. If you want to get more annual data about Amazon, please continue to pay attention!
