What is Amazon Product Description?
For listings without a brand, the long description (Product description) can be composed of several parts: after-sales service (to eliminate customers’ worries), main features, product parameters, precautions (to reduce unexplained returns), and packaging accessories. For brand listings, sellers can use A+ pages to effectively improve conversion rates. The graphic version of the brand details page is more effective than the pure text description. In addition, you can add videos to give customers a more realistic product experience, and you can choose to design the graphic and text modules yourself.
How to write Amazon Product description?
1. There must be core keywords to guide
Since the description itself may be relatively long, consumers normally do not have enough time or patience to read it completely, so the shopping time cost is too high.
2. Learn HTML code layout
Amazon's description must be typeset using code, which is a little different from other platforms. As for HTML code, there are many variations, depending on the seller's own needs.
3. Use more layered digital symbols
It is recommended to use more layered digital symbols, especially when there is a lot of content, which is more organized and can capture the part that consumers are most concerned about. Arabic numerals are commonly used, such as 1.2..
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