The following is a summary of the process of opening online stores on various cross-border e-commerce platforms. I hope it will be helpful to you.
Amazon online store opening process
Step 1. Create an account
Log in to www.amazon.com, click “Sell on Amazon” – “Start Selling” at the bottom of the page, and then start creating an account.
Step 2: Fill in the name (must be in English)
If it is a business, enter the name of the business; if it is an individual, enter the name of the individual, and then agree to Amazon's terms.
Step 3: Fill in address information
If you really can't write the English address, you can use pinyin instead. If you have opened a store on other websites, you can post the store URL here. If not, you don’t need to fill it in as it is not a required field. Finally, the authentication:
1. You have three chances. If you still can’t get the call, change to text messages immediately.
2. Pay special attention to confirm whether the mobile phone number you fill in has appeared in the Amazon seller system before. If so, no matter what it was used for at the time, do not use it now, as it is easy to be associated;
3. When you select Call, a page will pop up showing the PIN and four-digit number. After the phone rings, just enter them. When you select SMS, you will receive a four-digit PIN code and enter it into the pop-up page.
Step 4: Bind your credit card
Just fill in the credit card information as required by Amazon.
Step 5: Fill in the identity verification form
If you do not have U.S. citizenship, you must select NO for this option and fill in the rest as shown below.
Step 6: Preview W-8BEN Contents
Detailed explanation of the 2018 Amazon personal registration process, how to register and open a store for Amazon novices in 2018
Step 7: Provide electronic signature
To save trouble, this place recommends that you choose to provide an electronic signature instead of sending the form via email. It is simple and effective. After selecting electronic signature, multiple options and input boxes will pop up. Check all the boxes, then write the company name or your name, email address and country, and click OK.
Step 8: Confirm the system reminder information
If you chose the second method in the previous step, the system will display a reminder as shown below, informing you that if you agree to provide an electronic signature, your information will take effect immediately. If you do not agree to provide an electronic signature, your information will only take effect 7-20 working days after receiving the form you mailed. So I would like to remind you again that it is not recommended to send the form by email unless it is necessary.
Step 9: Generate Form W-8
Step 10: Fill in product information
Step 11: Select sales category
There are multiple options here. If you sell multiple categories, you can check them all and then click Finish.
AliExpress Store Opening Process
The first step in opening a store on AliExpress: Apply for an account
The first step is to enter the AliExpress page and click on Sign in now
In the second step, set your username , enter your email address, drag the slider to verify, check the options below and click Next. I would like to remind everyone that it is best not to use an email account that has been used to register Taobao, Tmall, 1688 and Alipay. If you use it, you will definitely be in a mess later.
The third step is to verify your email address and click the Complete Registration button.
Step 4. Set your login password and enter your basic information. If you have experience, you can check the corresponding experience.
After checking the box, your phone will receive a verification code message. After entering the verification code, you will enter the AliExpress page. Be sure to remember the email address and password you just used to register. This email address is equivalent to your account.
Step 5: Enterprise Certification
Enterprise certification requires registration of corporate Alipay, and registration of corporate Alipay requires a business license and legal person identity, but a public account is not required. Those who have registered for corporate Alipay can continue with corporate authentication, which means logging in to your corporate Alipay.
The second step of the AliExpress store opening process: Submit the settlement information
Step 1: Product List
After clicking on the investment access system, click the button that says I want to settle in, select the business category we want, download the product list, fill it out completely and upload it, and wait for the system to review and approve it.
Step 2: Category Qualification
Submit relevant materials such as business categories and store types in the investment access system, and continue to wait for the platform to review and approve them. The material requirements for different industries are different, and you can check them on the official website of AliExpress.
The third step: Trademark qualification
Apply for trademark qualifications in the investment access system and wait for the platform's review results. If you cannot find the trademark on the trademark qualification application page, you need to add the trademark in the system. New registered trademarks need to be added by yourself. When adding, the page will automatically redirect to the Taobao login interface, because adding a trademark requires Taobao authorization.
After logging into your Taobao account, you will enter the brand application interface and fill in the information as required. Authorized trademarks require a trademark authorization letter. Trademarks need to be added one by one and multiple cannot be uploaded at one time. System review takes 3-5 working days.
AliExpress store opening process step 3: pay annual fee
To open a store on AliExpress, one now needs to pay an annual fee of RMB 10,000 or even higher, and these annual fees vary depending on the category. However, if the store is doing well, the platform can return 50%-100% of the annual fee, so although the annual fee is a bit expensive, it is also worth looking forward to. The following figure is a partial technical service annual fee table↓
Step 4 of the AliExpress store opening process: Setting up the store
After payment, sellers can go to the Seller Backstage-Store-Store Asset Management page to set the store name and second-level domain name. Before setting, please refer to the AliExpress store second-level domain name application and usage specifications. If you are applying for an official store, you also need to set the brand official direct access and brand story content.
Step 5 of the AliExpress store opening process: store decoration
At this point you can publish products and decorate your store. Click on the AliExpress decoration tutorial to see how to decorate your AliExpress store.
The above is the process of opening an online store summarized by the editor of the online store opening guide. If you want to know more about opening an online store, please continue to follow us!
