The basic idea of selecting hot items is divided into three aspects
The essence of Amazon account operation is a combination of development and marketing. Only the clever combination of the two can produce the greatest conversion. Developing or choosing the right product and combining it with appropriate sales strategies can make a single product a small hit.
A product is not equal to a hit, what is the difference between the two?
The most fundamental difference between products and hot-selling items on Amazon is that products need people to promote them in order to become popular. On the other hand, the difference between hot-selling products and ordinary products lies in the level of traffic. A common feature of a hot-selling product is that it brings its own traffic, and usually orders can be placed on the second day after it is put on the shelves (around 5-10 orders). For example, the balance car in 2015, the mermaid blanket in 2016, the fidget spinner in 2017, etc.
"A hit product is based on a sensitive grasp of the market, but it is not ruled out that some people just have a nose for it. As for risks, a hit product itself does not have much risk, unless it is a direct imitation or patented product. Generally, problems arise after a hit product becomes popular, and fierce competition leads to increased product risks or even rapid demise."
The basic ideas for selecting hot items are divided into three aspects:
a. Back-end development - upgrading and refining best-selling items to create innovative new products.
b. Front-end market - data analysis through the Amazon market.
c. Innovate by combining popular elements of hit movies with rigid demands of consumers.
Although it is hard to come by chance, there are many hot products in the market. The key lies in whether you pay attention to, analyze, innovate, combine and then execute them. ”
