How to read Amazon's sales rankings?
1. Log in to Amazon's official website in the United States, select any product you are interested in, such as the most popular iPhone 6 mobile phone, click on the product to enter the product page. Scroll down to find the Product Details page for the product: This column shows the seller’s sales ranking in the entire category. In this way, you can also check the ranking of the products you sell in various categories on the Amazon platform.
2. Next, check the top 100 sales rankings of the CellPhones & Accessories category
How to read Amazon's sales rankings?
1. Amazon Best Sellers
Amazon Best Sellers is the best-selling product database that comes with the Amazon platform, which shows the sales ranking of products in their own categories on Amazon. In other words, it provides Amazon sellers with a complete best-selling ranking of products in each category. Amazon Best Sellers can provide sellers with some inspiration on product selection and see which products are ranked at the top in sales in the market recently. Amazon ranks products based on their real-time and historical sales, and updates the rankings every hour.
In addition to exploring best-selling products in various categories, Amazon Best Sellers also provides a database of best-selling new products and favorited products, providing sellers with in-depth insights into product selection.
2. Use Google Trends
If you want to find hot-selling products on Amazon, but you can’t tell from the pile of products you choose whether a certain product has a market, whether it has a market, and whether it can bring sales. Then, you can search the popularity and trend of the product on Google Trends.
Google Trends is a free tool that not only displays product search volume, but also allows you to view the sales trends of a certain product and the relative popularity of keywords over time. For example, when you search for the word "Chromebook" using Google Trends, it will show that the first search for this word occurred in the second half of 2010, and as more and more users search for this word, its search volume continues to increase.
3. Product selection combination analysis method
Of course, for sellers who want to use these lists to help them select products, sales rankings often do not mean that it will definitely sell well in the future. Therefore, if you want to create hot-selling products, you can also select products with a product portfolio mindset. That is, when establishing a product line, plan 20% core products, 10% explosive products, and 70% normal products, and coordinate them with each other to gain more traffic and profits.
4. Negative review data analysis method
The negative review data analysis method is based on capturing the negative review data of hot-selling products on the platform. After analyzing the negative review content, we can find out what customers are dissatisfied with the product, and then improve the product or choose products that can solve user pain points.
This is the end of the knowledge about Amazon sales rankings in this issue. If you want to get more information about Amazon sales rankings, please pay attention and we will continue to answer you~
