Is cross-border e-commerce easy to do? I think you should answer this question yourself. There is no easy industry in the world. Whether it is easy or not depends on the individual. I can only talk about the current market conditions. There are two types of people who engage in cross-border e-commerce: one is the sellers on Taobao and Tmall, and the other is the transformation of traditional foreign trade companies or individuals who have sources of goods.
Taobao and Tmall sellers, the development of domestic e-commerce, although it has solved the problem of retail channels, but on the other hand, it has also made the prices of domestic goods transparent. Merchants can only engage in price wars, hoping to increase sales and then raise prices, but the difficulty lies in financial support, and there are considerable risks. While prices are transparent, the costs of through trains, advertising, etc. are getting higher and higher, and sellers have to explore new channels. From this perspective, the prices of Chinese goods are not yet transparent internationally. If you have innovative products or high-quality sources of goods, then it is worth a try. After all, China's manufacturing industry is still quite developed and labor costs are low.
As a traditional foreign trade enterprise, Amazon's cross-border e-commerce has eliminated traditional exporters, importers, foreign wholesalers and retailers, and saved the cost of intermediate channels. Just imagine that with the popularization of the Internet today, you can check online before buying something. The same product, more choices, and lower prices. The existence of such a platform is bound to affect traditional foreign trade. From this perspective, cross-border e-commerce is also the future development trend of the retail industry.
So, what are the advantages of joining Amazon Cross-border?
1. Amazon is the online retailer with the largest variety of products in the world, with high popularity and reputation abroad. Amazon is aimed at developed countries, with a large flow of buyers and a larger market space.
2. Amazon is a platform with fair rules, high-level sellers and little vicious competition; Chinese sellers can take advantage of exchange rate differences to earn more profits.
3. Foreign online shoppers on the Amazon platform are relatively less price sensitive, and their products have the highest profit margins. Amazon has more than 400 million users and more than 3 million sellers worldwide. Moreover, the purchasing habits of foreigners are the opposite of the rules and traffic of domestic e-commerce platforms. It is conceivable that there are still many blank markets on the platform waiting to be filled. The bonus period has just begun.
