Amazon Australia is coming strong. Let’s take a look at what Amazon Australia has!
What can Amazon Australia offer sellers?
1. Provide 20 categories and millions of products for customers.
2. Amazon’s own sales and local and global sellers (including China) are online at the same time
3. Qualified self-operated orders over 49 Australian dollars can be delivered free of charge, and some areas support 1-day delivery!
(It is said that merchants who move in early have a lot of discounts. The people in the stands seem to be hesitant to speak, so it is hard to guess what the discounts are.)
What is available on Amazon Australia?
1. 24.8 million people
2. The world's 13th largest economy and 11th in per capita GDP
3. House prices have risen 65.2% since 2009
4. Australia ranks second in the world in terms of per capita wealth among adults
5. 85% Internet penetration, 65% of customers shop online, and the total online transaction volume reached A$41.3 billion in 2016
What do Amazon Australian consumers like?
1. Users who choose cross-border shopping value price, convenience and better product selection.
2. The most popular overseas retail comes from the United States, the United Kingdom and China
3. Pain points: long delivery time, high shipping costs, and additional charges
Amazon Australia recommended categories
1. Fashion (clothing and footwear)
Three points to note:
① Sports and leisure mix and match style becomes a new growth point
②Warm winter has an impact on winter clothing sales
③ Counter-season sales with Europe and the United States
Although the top two clothing brands in 2016 were still local brands, self-operated brands still accounted for 15.6% of the market.
2. Hard product lines (home appliances, home furnishings and gardening)
Home appliances:
① Showing multi-functionality and miniaturization trend
② Color matching has been integrated into interior design such as kitchens
③ International retailers continue to lead the home appliance consumption market in 2016
Many people in Australia are currently moving into apartments and prefer small but multifunctional furniture. I love parties and I like products with interesting colors and good matching.
Home and Garden:
① Due to the growth of the housing market, this category maintained healthy growth in 2016.
② Growth in lawn mowers, tree trimming and gardening equipment slowed down.
3. Consumer Electronics
① Smart wearables, analog watches, OLED HDTVs and Bluetooth speakers saw the strongest growth.
② Lower-priced brands begin to emerge
③ Brands from China are beginning to emerge
④ Smart home concept becomes popular
Benefits of joining Amazon Australia:
① Upload and sell your own unique selections
② Establish a good reputation in the local area earlier than competitors
③ Naturally get a high product ranking
Now more and more domestic friends are engaged in cross-border e-commerce. How to reduce the payment fees is a very important thing, especially for sellers who are just starting to sell on Amazon. It is very important to choose the right payment tool. Finally, I would like to recommend a cross-border payment tool to everyone - Airwallex.
Airwallex was founded in Melbourne, Australia in 2015. It is committed to building a digital global financial infrastructure and providing smart and seamless cross-border payment solutions. Since its establishment, Airwallex has received over US$360 million in financing from top investment institutions, including Tencent, Sequoia Capital China, DST Global, Hillhouse Capital, Horizons Ventures, ANZi Ventures, Square Peg Capital, Gobi Partners and Salesforce Ventures.
Airwallex supports payment collection on 14 cross-border e-commerce platforms, including Amazon, eBay, Cdiscount, Real.de, Fnacdarty, B2W, Jumia, Linio, ManoMano, MercadoLibre, Wayfair, Newegg, eMag, and Allegro.
Cross-border withdrawals can be made on the same day at the earliest, with fees as low as 0%, up to 1,000 yuan in subsidies for activated accounts, and multiple benefits for registration!
Airwalex payment account registration portal: https://hub6.cn/cfdz6Q
